Buy to let is becoming more and more popular because of low interest rates and the seemingly attractive income generated from rental property. If you are thinking about buying a house to let, then you need to know about buy-to-let mortgages. These mortgages are fairly new, and are slightly different from normal mortgages. Here are some useful tips to help you decide about buy-to-let mortgages:

How are buy-to-let mortgages different?

Buy-to-let mortgages are different from traditional mortgages; mostly in the way that the amount you can borrow is calculated. With a traditional mortgage, the amount you can borrow is based upon your income. With buy-to-let mortgages, the amount you can borrow is based both upon your income and the possible rental income you will earn. This can allow you to borrow more money than you would normally be able to for a mortgage. However, any mortgage you have on your current home will reduce the amount that you can borrow

What are the costs?

Buy-to-let mortgages are like normal mortgages and so their price varies from lender to lender. However, in general they are more expensive than normal mortgages. Lenders will usually lend you up to 85% of the property value, although you can better deals if you put down 20 or 25% as a down payment. The interest rates are usually higher than traditional mortgages, but the prices have come down as more lenders enter the market. The amount you can afford to repay should be looked at against the amount of rent you will earn. Generally, the rent you are going to obtain should be around 130-150% of the mortgage repayment.

Where can I get a buy-to-let mortgage?

Buy-to-let mortgages can be obtained from an increasing number of lenders. One of the largest agencies is the Association of Residential Letting Agents (ARLA), although there are other alternatives and it pays to shop around for the best deal.

What are the dangers?

The dangers, as with any mortgage, are that you won't be able to make the repayments. This is even more of a danger for rental property, because if the property is not currently being rented you are losing valuable income, whilst still paying the mortgage. If you cannot rent your property for a while then you could lose both your rental property and your regular home because of mounting debts. Make sure that the property you choose is desirable and that there is demand at the price you want to charge. Also, you need to remember that buy-to-let mortgages are not regulated in the same way as regular mortgages, and so you are more open to being misled. However, if you are going to buy a property for investment, then a buy-to-let mortgage might be the best option for you. They are especially useful if you are looking to invest in a property that is slightly above your normal budget.

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    In my previous Title Tag article, I introduced the title tag and told you what it is and why it's so important. Now let's discuss how to write a tag that Search Engines (and your customers) will love.
    There are two competing forces pulling for your title tag's attention. First, the search engines use your title tag to help determine where in their engine your website fits. Second, your customers will see and use your title tag to help them determine if your site has what they're looking for and to remind them what your site is about when they see it in their bookmark list. A good title tag takes care of both.
    First things first. You need to find some good keywords for your site. I'll write more about keywords later but for now just pick the top word that you can think of for your industry. What do people search for when they want what you've got? A very quick example would be a mortgage broker. Obviously, "mortgages" would be a great keyword. But, that's a very competitive term. If the broker only does business in Texas then "Texas Mortgages" would be even better. If that broker wanted to only focus on Austin then "Austin Texas Mortgages" would really narrow the field. More on this later. For now, let's work with "Austin Texas Mortgages" as our example term.
    So, assuming you've got the best keywords, you just put that as the title and your done...right? If that's all you did then you'd be OK but you'd miss out on the full value that a title tag can bring. Let's start with that, though. Our title tag looks like this:
    Austin Texas Mortgages
    Now, that works for search engines but not so much for customers. Sure, they'll know that you sell mortgages but they may not remember which company. You always want them to remember who you are. So, you could do this:
    My Mortgage Co | Austin Texas Mortgages
    OK. That's Good for your customers but it moves the really good keywords out of the first position. (Search engines assume that the most important words come early in the title tag.) So, how about this?:

    Get Austin Texas Mortgages at My Mortgage Co
    Well...now you're optimizing for the word "Get". Not so good.
    How about this:

    Austin Texas Mortgages by My Mortgage Co
    That's pretty good. The keywords are front and center and the company name is right out there where everyone can see it. You could also put a separator of some kind instead of the word "by". Like | or - . I think it's more of a personal preference than an important SEO point.
    Now, go write your own!